AmCham Slovakia

In this workshop, you’ll get hands-on experience speaking in front of a camera and learn how to view yourself through the eyes of the media and your target audience. Together, we’ll build a story triangle tailored to your communication goal, something that will help you break through in the media. We’ll also outline the Message Box, a practical tool for content preparation and interview or debate tactics in the studio.

What will you take away?

• Communication skills
• How to present yourself in media appearances
• Hands-on experience speaking on camera
• An understanding of the media preparation process

Who is this demo session for?

For C-level executives or company communicators who want to represent their organization confidently and effectively in TV interviews, talk shows, and podcasts.

This session is a chance to try the topic live, understand its depth, and decide whether it’s worth developing further in your team or company.


Participation in the demo workshop is free of charge.

Your guide through the session

Michal Novota - Michal Novota specializes in mentoring and coaching in the fields of political marketing, brand revitalization and development, PR strategies, communication, and leadership skills at Restartup, a company he founded and has led since 2012. He operates in Slovakia, the Czech Republic, and the Western Balkans.

He has worked as a strategic planner at the advertising agency MARK/BBDO, a trainer and program officer at the International Republican Institute, and a spokesperson for the Slovak Investment and Trade Development Agency. He is a member of the Brand Council at Superbrands Slovakia, the European Association of Political Consultants, and has served as an advisor to the President of the Slovak Republic, Zuzana Čaputová.


Due to high demand, the workshop on this date is already fully booked. If you're interested in future sessions, let us know.

Link: https://www.restartup.sk/blog/restartlabs/speak-not-like-a-president/